Competency (VI)
6.1 Determine factors that affect communication with the identified audience.
6.1.2 Identify the assets, needs, and characteristics of the audience that affect communication and message design (e.g. literacy levels, language, culture, and cognitive and perceptual abilities).
Summary: This week, I spent time finalizing some of the pages in the early-stage care guide, working with different graphics, pictures, and designs that would be best suited for caregivers and be visually appealing (6.1.2). The guide has to be set at an eighth grade reading level, and should adhere to the educational, personal, and emotional needs of caregivers in the early stage. At this point, I am working to organize the visual effects as well as adding descriptions and organizing all of this to best fit each page.
6.4 Select methods and technologies used to deliver messages.
6.4.3 Develop communication aids, materials, or tools using appropriate multimedia (e.g. infographics, presentation software, brochures, and posters).
6.4.4 Assess the suitability of new and/or existing communication aids, materials, or tools for audience(s) (e.g., the CDC Clear Communication Index and the Suitability Assessment Materials (SAM).
Summary: This week, my work consisted of creating communication aids, materials, and tools, that go along with the early-stage care guide that Sarah and I developed. The guide is being worked on through Canva (6.4.3). This is where I design each page that corresponds with the information we developed. At this stage, I am beginning to finalize some of the designs and organizations of the page, so I work with Sarah to ensure she agrees with the finalizations (6.4.4).
Reflection: What, So What, What Now?
This week at the CARE Center, I spent time finishing the final pages of the guide so that I can mainly focus on adding designs, pictures, and graphics that are best suited for each page. While Sarah and I did not discuss the details this week, I plan to go over each page in detail with her to make sure that we are on the same page about her visions and goals for the guide. Next week, I plan to continue finalizing my work.

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